by michelle | Feb 5, 2016 | Grow Your Business, Marketing Tips
Your site doesn’t need a tiara, but it does need to be dressed.You wouldn’t go to a client meeting in cutoffs and flip-flops. Or attend a business luncheon wearing slippers and a concert t-shirt. You wouldn’t attend a gala in jeans and a tank top. If you...
by michelle | Nov 5, 2015 | Marketing Tips
I am sure that there is a reason for ugly carpet. There must be – the industry produces a LOT of it. And I don’t mean 40+ year-old shag that came with its own rake. No, I mean brand-spanking-new carpet. The kind you see in most hotels.I am also sure there...
by michelle | Oct 5, 2015 | Grow Your Business, Marketing Tips
Did you know that there are fourteen square inches of potential in every business card?Fourteen square inches of space is probably more than you realized – and yet, somehow still not enough sometimes. The information that you include and the graphics that you use send...
by michelle | Sep 5, 2015 | Marketing Tips
If what I am experiencing on a regular basis is indicative of what is happening everywhere – then I fear for the future of a good firm handshake.The problem is that no one ever actually teaches us how to shake someone’s hand. We grow up seeing it happen....
by michelle | Jul 5, 2015 | Marketing Tips
When it comes to language – every business has its own words. Whether you are in education, marketing, banking, retail, non-profit, or any other field, you are bound to come across words that are industry-specific, sometimes trite, and (if not already)...
by michelle | Jun 5, 2015 | Marketing Tips
Love it or hate it, electronic communication is here to stay. If anything – it will become more prolific rather than less so. But we can do our part to abate the junk mail, provide information, and still be effective.Here are a few tips that will help your email...
