Don’t Panic

Don't Panic! These words do little to help when something goes wrong. Your instinct IS to panic.Everyone who has ever owned a website, social media account, or email address has, at some point in time, had a moment of sheer terror: the white screen of death, a...

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Marketing Integrity

Once upon a time, any business whose check would clear was a potential client. I had no idea what marketing integrity even was. In those days I worked with almost anyone. I was new. I was eager. I wanted to grow my portfolio.Those days are over. I am now a marketing...

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To Give or Not to Give (Corporate Giving)

Giving to Help Your BusinessGiving is a personal decision. No matter what level of success you have achieved in business, you will be asked for donations and sponsorships. Whether you are a multi-million dollar company or a solo entrepreneur just making ends meet --...

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Things You Can Do Today to Grow Your Business

5 (+1) Ways to Grow Your Business Starting Today!Evaluate Your Business CardDoes your business card include all of the necessary information? Is the font easy to read? Are the colors pleasant? Do you include a tag line? Phone number? Website? Address? Are your name...

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In Defense of Ugly Carpet

I am sure that there is a reason for ugly carpet. There must be - the industry produces a LOT of it. And I don't mean 40+ year-old shag that came with its own rake. No, I mean brand-spanking-new carpet. The kind you see in most hotels.I am also sure there must be a...

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